Injection molding machine manufacturer Ferromatik Milacron has a new face on the web with easy navigation right at hand. The content is organized into six sections with no page further than two clicks away from there. A “You Are Here” indicator provides easy orientation in every part of the site.
The www.ferromatik.com site has been re-thought and redesigned.
A quality company
Page content is placed on large changing backdrop images, which shows many members of the Ferromatik staff. “The photos of our colleagues make the site more personal and capture something of the qualities of this company,” said Gerold Schley, managing director of Ferromatik Milacron and vice president Milacron China. The red fin motif, a distinctive design element from the new modular F-Series, provides obvious, but unobtrusive brand recognition.
Discover the machines from outside and inside
The machines of the modular F-Series, the hydraulic Maxima, and the all-electric Elektron series, are presented a new, more interactive way. At first the machines are displayed fully clad. With successive clicks the visitor travels into the interior of the machines. Flashing hotspots indicate feature highlights. Clicking on a hotspot opens up images of machine details. “Illustrating our products like this provides insight into our technologies and allows the visitor to have an experience of the machine design,” said Dr. Thorsten Thümen, director of research & development.
For more information, please visit www.ferromatik.com