From 4 to 7 March 2014, Tornos hold its 6th Journées Horlogères in Moutier. This now traditional event is attended by 90 % of high precision turners from the Swiss watchmaking industry and is increasingly drawing specialists from southern Germany and France. Interview with Brice Renggli, Marketing Manager, and Carlos Almeida, Sales Manager for Switzerland.
In addition to its products and solutions, this year Tornos is going to talk about watch design. Every day, trainee designers at the School of Art in La Chaux-de-Fonds will be in the conpany’s showroom to explain the constraints and specific aspects of their profession.
The events calendar is very busy, and with EPHJ, Swiss watchmakers already have the perfect subcontracting event in their field. Why another event ?
Brice Renggli : When we launched the Journées Horlogères, our aim was to penetrate this traditional market, which we had previously neglected slightly. For Tornos, the weeks spent in discussion with our customers have allowed us to find out more about the current constraints faced by high precision turners in the watchmaking industry. For our customers, it is a chance to spend more time exploring our watchmaking solutions.
Carlos Almeida : There’s no comparison : during the Journées Horlogères, we’re on site with numerous resources available to us. We do our utmost to ensure that the visit is an enjoyable and positive experience for our visitors, and we can devote the necessary time to them. We have excellent face-to-face time during our Journées Horlogères.
Obviously you do everything you can to make your customers feel welcome, but what else will they learn about the 2014 models ?
CA : Our vision is to present the “ideal workshop”. We now have turning/cutting and milling machines that enable us to cover the majority of machining operations required to make a watch. Our customers will be able to learn all about SwissNano, MultiSwiss, Almac BA 1008, VA 1008 and EvoDECO 10, as well as ISIS software. Several new features will be unveiled on the machines.
Regarding to the products unveiled this week, what exactly can we expect ?
BR : The SwissNano will have been on the market for around a year, and even though we’re in constant contact with our customers, the Journées Horlogères offer a new opportunity to exchange information. The machine on display will be no different, although we will be presenting typical watch parts. The BA machine, which some people call the milling SwissNano, will be demonstrated through movies and samples and will prove that milling operations are increasingly an integral part of bar-turning and that this compact machine has extraordinary potential. The EvoDeco will be fitted with an automatic centring system, which will also be available for the SwissNano. The MultiSwiss machine will produce a typical watch part. This machine is already used by numerous watchmaking customers to manufacture medium to high-volume parts, in order to optimize the price of the part.
March 4 to 7 from 9h00 to 18h00
Tornos Headquarter, Moutier
6th Tornos Journées Horlogères
Rue industrielle 111
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