Material

Markal® unveiled as premier brand for La-Co Industries Europe S.A.S

February 2012

La-Co Industries Europe S.A.S., a global force in industrial marking dedicated to supporting all industries and their marking needs, announces that the Markal® global brand of marking solutions will be its flagship brand moving forward.

The company, which was formed in 2009 by combining the excellence, performance and quality of two leading brands in the industrial marking field - Markal® and Intrama S.A.S., is set to replace Intrama marking products with the Markal brand and packaging.

The right marker In addition to creating a consistent brand in the European industrial marking channel, the new packaging will benefit this emerging customer base by providing color coding for easy identification, added illustrations and enhanced descriptions to aid in choosing the right marker for any application.

According to Oliver Magnin, President, General Director of La-Co Industries Europe, S.A.S., “Since our merger in 2009, the company has taken on many changes, and we are pleased to announce the launch of the Markal brand as our one, industry-leading offering to the global marketplace. We are thrilled to solely produce Markal — the international standard for innovation in high-quality and high-performance industrial hand-held marking products for any industry or service.”

About La-Co Industries Europe S.A.S. Founded in 2009, La-Co Industries Europe S.A.S. continues to build on the heritage of quality that began in 1934 with La-Co Industries, a family-owned company located in the United States, with a diverse offering that includes plumbing chemicals, livestock identification products and Markal industrial markers sold in more than 60 countries.

For more information La-Co Industries Europe S.A.S. F-01150 Blyes Tel + 33 (0) 474 46 23 23 Fax +33 (0) 474 46 23 29 [email protected] www.intrama.com

In the US La-Co Industries Inc. IL-Elk Grove Village Tel +1 847 956 7600 Fax +1 847 427 3276 [email protected] www.laco.com

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Markal® unveiled as premier brand for La-Co Industries Europe S.A.S

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